As the holidays approach, more customers than ever will be shopping online. If you don't have the ability to process these transactions quickly and effectively, you are costing yourself sales. Focus on these strategies to make sure you are ready for a successful holiday shopping season.
Marketing departments today have no excuse not to develop and use available digital tools. As 2020 approaches, the most effective uses will focus on techniques to not only target more customers, but to treat them as individuals.
Processing electronic payments for your customers opens greater opportunities for your business. If you are just taking payments in a non-integrated system, though, you are voluntarily making your life harder. Integrated payments help your business run more efficiently, both in every transaction and from a broader perspective. Set up integrated payment processing to lift your business to the next level.
As an independent software vendors (ISV) you need to meet the payment card industry (PCI) compliance standards when processing payments. This can seem daunting—but if you prepare and work with the right partners, you can push yourself ahead of the curve.
You need ways to generate and follow through on sales leads, and to close out sales at an efficient rate. This is where the right customer relationship management (CRM) software can make an important difference. If you use an effective CRM, you should see your sales skyrocket.
A business coach can do wonders for you. Just as a sports team uses a coach to teach and motivate, your business can use a business coach to do both of these for you. The benefits come from all directions, pushing you to grow and improve.
You may need the ability to collect more line item details than are provided by the basic level 1 processing. This is especially true for B2B transactions, which benefit greatly from level 3 processing.
Growth in eCommerce has continued steadily for years. As you ramp up your eCommerce activity, make sure your payment gateway can protect your customers and your business from online fraud.
Anyone who owns or runs a business should be looking for ways to improve. Instead of hoping and wishing for better results, your best way to jump-start this is to develop a strategic plan. Setting up and executing your plan can set you up for success, both immediately and in the longer term.