Business development has always come down to personal contact. You do all you can to set up meetings and prime your customers, but the best work comes with eye contact and a handshake. With the current pandemic, though, the world has moved into social distancing mode.
Many business owners hesitate to move into a heavy eCommerce focus in part because of concerns over fraud. They fear it is too easy to use a stolen card, which leads to chargebacks and other cash flow problems. Fortunately, you can take steps to prevent and reduce fraudulent purchases. Implement these practices immediately to protect yourself against fraud.
Even before the COVID-19 pandemic, Canadians were moving quickly toward becoming a cashless society. Today, that has kicked into a higher gear. Sixty-two percent of Canadians report using less cash than they did before the pandemic. More than ever, accepting cashless payments is critical to your growth and success.